To enroll in this program, participants should have:
A keen interest in sports leadership and management.
Basic understanding of sports organizations or administration (preferred but not mandatory).
Access to a smartphone, tablet, or computer with internet connectivity to use the SLIZ Learning Management System (LMS).
Ability to commit to self-paced study and completion of assessments within the course timeline.
Proficiency in English communication (reading and writing).
The Executive Sport Management Training – Level 1 course provides participants with a solid foundation in the principles and practices of sports leadership and management. It covers key areas such as governance, strategic planning, sports marketing, financial management, event operations, and talent development.
Designed for aspiring and emerging sports leaders, this program equips learners with practical tools and global insights to effectively manage sports organizations, events, and teams. Through a mix of theory, case studies, and applied learning, participants will develop the confidence and skills needed to lead successfully in the dynamic world of sport.
By the end of this course, participants will be able to:
Understand the fundamentals of sports leadership, governance, and organizational management.
Apply strategic planning and decision-making skills in a sports management context.
Demonstrate knowledge of sports marketing and communication, including branding, sponsorship, and fan engagement.
Manage financial resources effectively, including budgeting, revenue generation, and accountability.
Plan and oversee sports events and facilities with attention to logistics, risk, and operations.
Recognize governance and policy frameworks that guide ethical and effective sports leadership.
Develop people management skills, focusing on teams, athletes, and stakeholder relations.
Analyze global trends and innovations shaping the future of sports management.
Learn the fundamentals of planning, organizing, and managing sports facilities and events, with a focus on logistics, operations, and risk management.
This micro course introduces the core concepts and strategies of sport marketing. Participants will learn how to build strong sports brands, attract sponsors, engage fans, and promote events effectively. The course explores both traditional and digital marketing approaches, emphasizing real-world applications in the modern sports industry.
This micro course provides a practical introduction to financial management in sport. Participants will learn the essential principles of budgeting, financial planning, revenue generation, and expense control within sports organizations. The course also explores sponsorship, funding models, and financial accountability to help leaders make sound, data-driven decisions.
This micro course provides a comprehensive overview of the principles and practices involved in managing sports facilities and events. Participants will explore key aspects such as facility planning, maintenance, operations, safety, logistics, and event coordination. The course is designed to help sports leaders and administrators develop the skills needed to plan, organize, and deliver successful sporting events while ensuring efficient use of resources and adherence to professional standards.
As the Super Admin of our platform, I bring over a decade of experience in managing and leading digital transformation initiatives. My journey began in the tech industry as a developer, and I have since evolved into a strategic leader with a focus on innovation and operational excellence. I am passionate about leveraging technology to solve complex problems and drive organizational growth. Outside of work, I enjoy mentoring aspiring tech professionals and staying updated with the latest industry trends.
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