Genies Touch

About Genies Touch

The first was direct marketing (emails, texts, push notifications). Citing randomised studies, the committee noted that limiting direct marketing resulted in reduced betting and fewer short-term harms. 

Referencing an Australian study on direct marketing and its link to gambling harms, Dr Philip Newall, senior lecturer at the University of Bristol noted that “causality was established by getting a random subset of participants to opt-out of receiving direct marketing offers”.

It was found that “this group then self-reported significantly lower expenditure and harms [ … ] over the next two weeks”.  

What is Genies Touch?

The golden Cleopatra figurehead that once protruded from the bow of Caesars Palace’s famed floating barge lounge has returned to public view.

The restored statue now anchors a 60th-anniversary memorabilia exhibit in the Appian Way shopping arcade at the Las Vegas resort, as first reported by Vital Vegas.

Cleopatra is the latest and most prominent addition to the exhibit, which marks the opening of Caesars Palace on Aug. 5, 1966.

How to play Genies Touch

Vegas is where travelers come to trade the expected for the unforgettable. The ‘Vegas 5-Day Sale’ gives visitors even more reasons to book the trip they have been talking about, whether that means checking into an iconic resort, seeing a favorite artist live, celebrating a milestone, or simply making a little room for spontaneity,” said Kate Wik, chief marketing officer at the LVCVA.

For a complete list of all the deals, click here.

Following a down year in Las Vegas, where visitor volume slowed 7.5%, the casino town has stabilized and rebounded in 2026, albeit only slightly. The LVCVA says visitor volume was up 0.5% through July.